Award-Winning 4K UHD Display Enhances In-Room TV Performance
DUBAI, UAE, 20th SEPTEMBER 2020 – Bringing a new level of premium quality video and audio performance to LCD hotel TVs,
LG Business Solutions MEA has launched the first 4K Ultra HD TVs designed specifically for the hospitality market with NanoCell display technology.
LG’s US761H series of Pro:Centric® smart hospitality TVs brings LG’s award-winning LCD TV display technology from the consumer market into the hotel room for the first time. These new hotel TVs leverage the power of LG’s NanoCell IPS technology panels to deliver impressive picture enhancements, color accuracy and wide viewing angles to LED-backlit LCD TVs.
LG’s proprietary NanoCell technology uses nano particles (each roughly one nanometer in size) to absorb surplus wavelengths of light, enhancing the purity of colors on the screen while expanding the color gamut and ensuring consistent color performance from any angle. To match the stunning visuals with excellent audio performance, each model utilizes DTS Virtual:X, a new audio optimization technology that analyzes incoming signals in real time and adjusts output to provide the perception of surround sound from a two-channel system.
According to Mr. Hongju Jeon, President, LG Electronics Gulf, the US761H NanoCell TV Series offers hotels visually stunning, easy-to-use smart TVs in four sizes that meet virtually every need a modern guest might have. The new NanoCell IPS display provides detailed 4K UHD resolution, wide viewing angles, exceptional color accuracy and remarkably slim bezels while the Pro:Centric management solution offers customizable tools to create unique, interactive experiences for hotel guests.
“LG’s proprietary NanoCell IPS technology combines with the simplicity and convenience of our Pro:Centric software to provide a powerful combination of picture and sound quality, ease of use and modern functionality,” said Kosla. “Our new NanoCell TVs are game-changers for hoteliers and guests alike. With enhanced color reproduction, ultra-narrow bezels and a very thin form factor, LG is introducing an affordable new TV display technology for the hospitality market, to complement our premium LG OLED hotel TVs.”
Available now, the new NanoCell Pro:Centric Smart Hospitality Series is available in 49-, 55-, 65- and 75-inch class models.* Each can be wall-mounted with VESA-compliant mounts (sold separately),. The series is built with narrower bezels for a more sleek and modern aesthetic. The thinner, lightweight design also increases ease of deployment across multiple guest rooms.
LG’s Pro:Centric Direct Application enhances the in-room television experience for hotel guests. Guests can locate and enjoy available TV channels or access a wide range of over- the-top smart apps, check on the daily weather and review available hotel amenities—all from the comfort of their room.
“By combining the latest audio, video and connectivity technologies, hotels can now deliver an improved TV viewing and listening experience with intuitive controls and a variety of options to utilize guest-provided content,” Jeon added.
About LG Display
LG Display Co., Ltd. [NYSE: LPL, KRX: 034220] is the world’s leading innovator of display technologies, including thin-film transistor liquid crystal and OLED displays. The company manufactures display panels in a broad range of sizes and specifications primarily for use in TVs, notebook computers, desktop monitors, and various other applications, including tablets and mobile devices. LG Display currently operates manufacturing facilities in Korea and China, and back-end assembly facilities in Korea, China, and Vietnam. The company has approximately 60,000 employees operating worldwide. For more news and information about LG Display, please visit www.lgdisplay.com.
Media Contacts
LG Electronics Gulf FZE
Arbella Fernandez
Email: arbella.fernandez@lge.com
LG-One
Aaron Budwal
Account Executive
Email: aaron.budwal@lg-one.com