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LG NanoCell TV 50 Inch NANO77 Series Cinema Screen Design 4K Active HDR webOS22 with ThinQ AI

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LG NanoCell TV 50 Inch NANO77 Series Cinema Screen Design 4K Active HDR webOS22 with ThinQ AI
Where to Buy
The images used in the product overview below are for representative purposes.
Refer to the image gallery at the top of the page for an accurate representation.
Get 3 free months of Apple Music Get 3 free months of Apple Music

Get 3 free months of Apple Music

Over 100 million songs, all ad-free. Plus experience Spatial Audio with Dolby Atmos for sound that surrounds you.
A TV in a stark white room displays bright, hypnotic moving colors on the screen. A TV in a stark white room displays bright, hypnotic moving colors on the screen.

Blooming with the
essence of pure color

Experience color anew with Pure Colors and Real 4K on LG NanoCell TV.
Impure colors as seen on conventional TVs on top passing through NanoCell filters to create pure colors on the bottom. Impure colors as seen on conventional TVs on top passing through NanoCell filters to create pure colors on the bottom.
NanoCell Technology

Essential color technology

LG NanoCell technology uses nanoparticles to filter out impure colors from RGB wavelengths.
Крупный план разноцветного крыла попугая, улучшенный с помощью интеллектуального процессора α5 Gen5 4K. Крупный план разноцветного крыла попугая, улучшенный с помощью интеллектуального процессора α5 Gen5 4K.
α5 Gen5 AI Processor 4K

Remastered pure color
powered by processing

The α5 Gen5 AI Processor 4K analyses the original content and optimizes it for improved quality.
D04_BGW-D-1 M04_BGW-M-1

  • AI Brightness Control

    Automatically adjusts your screen's brightness to match the surrounding ambient lighting levels, ensuring optimal viewing in any setting.
    A screen, half in darkness, half in light, shows an image of colorful macarons. The brightness is adjusted to each side.

  • AI Sound Pro

    Enjoy immersive audio with AI Sound Pro. AI deep learning algorithms convert 2 channels of audio into 5.1.2 virtual surround, allowing any content to be appreciated with rich, enhanced sound. AI Sound Pro also adjusts sound settings based on the type of content you're enjoying for an exceptional audio-visual experience no matter what.
    An epic battle plays out on screen. Arrows show sound flowing from the TV coming from multiple directions and sources.
    Watch the Full Movie
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A TV carries out commands spoken while pressing a button on a remote control, such as "Turn volume up." A TV carries out commands spoken while pressing a button on a remote control, such as "Turn volume up."
ThinQ AI

Convenience
customized to fit you

LG NanoCell TV features a convenient voice-activated interface that's totally personalized for you.
NANO2022 NANO2022

  • Smart Assistant & Connectivity

    LG NanoCell takes convenience to a new level with support for Apple AirPlay, and Homekit. Conveniently monitor connected appliances, check information almost instantly with just your voice.
    A remote control with a speech bubble reading "Find me landscapes." Logos of affiliated OTT services are pictured.
  • *Apple, the Apple logo, Apple TV, AirPlay and HomeKit are trademarks of Apple Inc., registered in the U.S. and other countries.
    *Supported menus and apps may vary by country.
    *Menus displayed may be different upon release.
    *Support for AirPlay 2 and HomeKit may vary by region.
    NANO2022

  • My Profile

    Set a personalized profile for every member of the family to quickly find the content you want and select frequently used apps with ease.
    LG NanoCell TV showing three different users' LG Account pages and customized recommendations.
    Watch the Full Movie
  • *Reduced or limited content may be shown depending on region and network connectivity.
    *An unlimited number of profiles can be created however the homescreen will only display up to 10 profiles.
    NANO2022

  • Sports Alert

    Don't miss out on updates from your favorite teams and most important matches.
    A game notification appears at the bottom of the screen. After clicking "Watch" the channel changes to a soccer match.
    Watch the Full Movie
  • *Supported sports and leagues may differ by country.
    *Service availability may differ by region or country.
    NANO2022
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*Service availability may differ by region or country.
*Separate subscriptions required for OTT services.
Яркие сцены из мультфильма «Энканто» студии Disney на экране телевизора LG NanoCell. Scenes from Disney's animated film "Encanto" showcase bright, vivid colors on an LG NanoCell TV.
NanoCell Cinema

Bring fantasy to your home

Enjoy your favorite movies in stunning Pure Color on LG NanoCell TV's ultra-large screen.
NANO2022 NANO2022

  • FILMMAKER MODE™

    Enjoy movies as the director intended, without adjustments to the texture or other visual settings of the film.
    A filmmaker is sitting at a desk using two montiors to edit the colors of a video.
  • *Supported service may differ by country.
    NANO2022

  • HDR 10 Pro

    By applying dynamic tone mapping on a frame-by-frame basis, all types of content are displayed with greater contrast for a more impactful and immersive viewing experience.
    A screen shows a scene from Avengers Endgame. Below, a diagram shows two of the above image, divided to show contrast.
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A video following a car from behind in a video game as it drives through a brightly-lit city street at dusk. A video following a car from behind in a video game as it drives through a brightly-lit city street at dusk.
NanoCell Gaming

A gaming begins here

Transform your experience with fast, smooth gaming and feel like you're truly immersed in the game.
NANO2022 NANO2022

  • Game Optimizer & Dashboard

    Streamline your gaming experience. Access various settings on a single menu for faster, more intuitive operation.
    A gaming menu with features like Low Latency and FPS and settings like Game Optimizer and Dark Room Mode is shown.
  • *Availability of software updates may vary depending on model and region.
    *Items in the Game Optimizer menu may vary by series.
    NANO2022

  • Game-changing specs

    Enjoy high-speed HDR gaming on NanoCell TV with the latest gaming specifications, including ALLM, eARC, and HGiG. An enhanced audio system helps you become even more immersed in the game.
    A still from a racing game showing the enhanced image quality provided by HGIG and ALLM compared to the image without.
  • *HGiG is a volunteer group of companies from the game and TV display industries that meet to specify and make guidelines available for the public in order to improve consumer gaming experiences in HDR.
    A still from a racing game showing the enhanced image quality provided by HGIG and ALLM compared to the image without.
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Rows of OTT content side-scrolls while displaying the OTT provider logo and the thumbnails of content offered. Rows of OTT content side-scrolls while displaying the OTT provider logo and the thumbnails of content offered.

Endless content,
hours of enjoyment

With direct access to major streaming services, you're bound to find something for everyone.
*Netflix streaming membership required.
*Content and app availability may vary by country or region. Separate subscription required for Disney+.
*Apple, the Apple logo, and Apple TV are trademarks of Apple Inc, registered in the U.S. and other countries.
*Apple TV+ requires a subscription.
*®2022 WarnerMedia Direct, LLC. All Rights Reserved. HBO Max™ is used under license. HBO Max subscription required.
*Amazon, Prime Video and all related logos are trademarks of Amazon.com, Inc. or its affiliates. Amazon Prime membership and/or Prime Video fees apply. See primevideo.com/terms for details.
*Supported service may differ by country.
LG NanoCell TV's recyclable box with flowers and plants sprouting from the top of the box. LG NanoCell TV's recyclable box with flowers and plants sprouting from the top of the box.

Just one more thing
to love about NanoCell

LG NanoCell's packaging has been redesigned using single color printing and a recyclable box.
*Content on box may vary by model or country.
An LG QNED in a dark room. Dyed powders create an explosion of rainbow colors on the TV. An LG QNED in a dark room. Dyed powders create an explosion of rainbow colors on the TV.
Quantum Dot meets NanoCell

Upgrade your view
with QNED color

LEARN MORE
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Platform
  • Operating System (OS)
    webOS Smart TV
    Number of CPUs
    Quad
  • Main Processor (SoC)
    α5 Gen5 AI Processor 4K
    BLU Type
    Direct
DISPLAY
  • Type
    4K NanoCell
    Screen Size
    50
  • Resolution
    3840 x 2160
    Color QNED / NanoCell
    NANO
  • Color / Wide Color Gamut
    Nano Color
    Color display bits / Billion Rich Colors
    Yes
  • Refresh Rate
    Refresh Rate 60Hz
Video and Picture Quality
  • AI Upscaling
    4K Upscaling
    AI Brightness Control
    Yes
  • HDR
    Active HDR
    HDR10 Pro
    Yes/Yes/Yes/Yes (4K/2K)
  • HLG
    Yes/Yes/Yes/Yes (4K/2K)
    FILMMAKER MODE ™
    Yes
  • Dynamic Tone Mapping / Pro
    Dynamic Tone Mapping
    HEVC
    4K@60p, 10bit
  • VP9 (Video Decoder)
    4K@60p, 10bit
    AV1 (Video Decoder)
    4K@60p, 10bit
  • HGIG Mode
    Yes
    Game Optimizer (VRR/ALLM/GameGenre )
    - / Yes / Yes
  • Picture Mode
    Yes 9 modes (Vivid, Standard, Eco, Cinema, Sports, Game, Filmmaker, (ISF)Expert(Bright Room), (ISF)Expert(Dark Room))
Audio and Sound Quality
  • Speaker (Sound Output)
    20W
    (10W per Channel)
    Channel
    2.0ch
  • Direction
    Down Firing
    Simultaneous Audio Output
    Yes
  • AI Sound / Pro
    AI Sound Pro (Virtual 5.1.2 Up-mix)
    AI Acoustic Tuning
    Yes
  • Clear Voice Pro
    Clear Voice Pro
    Bluetooth Surround Ready
    Yes
  • LG Sound Sync
    Yes
    Sound Share
    Yes
  • Audio Codec
    AC4, AC3(Dolby Digital), EAC3, HE-AAC, AAC, MP2, MP3, PCM, WMA, apt-X
    (Refer to manual)
    SoundBar Mode Control
    Yes
  • TV Sound Mode Share
    Yes
AI Smart Function
  • ThinQ
    Yes
    Intelligent Voice Recognition
    Yes
  • Speech to Text
    Yes
    LG Voice Search
    Yes
  • AI Home
    Yes
    AI Recommendation / AI
    Yes
  • Intelligent Edit
    Yes
    Home Dashboard
    Yes
  • Apple Homekit
    Yes
    Screen Share
    Yes
  • ThinQ App
    Yes
    Airplay2
    Yes
  • Next Picks
    Yes
    Magic Explorer
    Yes
  • Magic Remote Control
    Built-In
    Quick Access
    Yes
  • Universal Control
    Yes
    360° VR Play
    Yes
  • Related Content Search
    Yes
    Apps (LG Store)
    Yes
  • DIAL
    Yes
    Web Browser
    Yes
  • TV On With Mobile
    Yes
    Wi-Fi TV On
    Yes
  • Bluetooth Low Energy On
    Yes
    Network File Browser
    Yes
  • Block access to harmful site
    Yes
    Live Plus (ACR-based Bilateral Service)
    Yes
  • Hotel Mode
    Yes
    Sports Alert
    Yes
  • Music Discovery
    Yes
    Room to Room Share
    Yes
  • Family settings
    Yes
    USB
    Yes
Broadcasting
  • Digital TV Reception(Terrestrial,Cable,Satellite)
    Yes
    Terrestrial
    DVB-T2
  • Cable
    DVB-C
    Satellite
    DVB-S2
  • Analog TV Reception
    Yes
    Data Broadcasting (Country Spec)
    Yes
  • Teletext Page
    Yes
    Teletext (Top/Flof/List)
    Yes
  • [DVB] Subtitle
    Yes
    AD (Audio Description)
    Yes
  • EPG (8days)
    Yes
CONNECTIVITY
  • HDMI
    1 (Rear)/2 (Side)
    Simplink (HDMI CEC)
    Yes
  • eARC / ARC (Audio Return Channel)
    eARC (HDMI 2)
    USB
    1 (Rear) / 1 (Side)
  • LAN
    Yes (Rear)
    RF IN
    2 (Side, RF/Sat)
  • SPDIF (Optical Digital Audio Out)
    Yes (Rear)
    Wifi
    Yes (802.11ac)
  • Bluetooth
    Yes (V5.0)
POWER & GREEN
  • Power Supply
    AC 100~240V 50-60Hz
    Standby Power Consumption
    Under 0.5W
  • Energy saving Mode
    Yes
    Illuminance Green sensor
    Yes
  • Energy Standard
    Yes
    ENERGY STAR® Qualified
    Differ by region
  • Estimated Annual Operating Cost
    Differ by region
    Estimated Annual Electricity Use
    Differ by region
ACCESSORY
  • Remote
    MR22GN (NFC)
    Battereis
    Yes
    (AA x 2EA)
  • Power Cable
    Yes (Detached)
ADDITIONAL FEATURE
  • OSD Language
    16 language
    (English, Spanish, French, Portuguese, Russian, Indonesian, Malayan, Vietnamese, Thai, Arabic, Kurdish, Afrikaans, Amharic, Hausa, Swahili, Farsi)
    Time Machine (DVR)
    Yes
  • Digital Recording
    Yes
    Analog DVR
    Yes
  • Time Shift
    Yes
Accessibility
  • High Contrast
    Yes
    Gray Scale
    Yes
  • Invert Colors
    Yes
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*Prices, promotions and availability may vary by store and online. Prices subject to change without notice. Quantities are limited. Check with your local retailers for final price and availability.
From OLED to Smart TVs with unlimited content, and LED televisions with exceptional image quality – there’s an LG TV for every room in your house. Mount them on the wall or rest them on a media centre. And if you want to elevate the audio in your home an LG soundbar product may be right for you. Soundbars for your TV enhance all sound emitted from it, resulting in a more cinematic experience. With a wide range of soundbars to choose from, there's a product for everyone.