Bring a smile back to your social media
Watch the film


-
When you get bored, do you find yourself scrolling through social media, wondering where the fun went? Somehow it often feels like we're now stuck in an algorithmic loop of doom and gloom.
-
The numbers don't lie: Our survey showed that 52% of people felt they received a similar or greater amount of negative content in their feeds compared to positive content. Additionally, 25% of people felt that negative content in their feeds made them feel anxious and unhappy.1)
-
As LG is all about 'Life's Good', we took this seriously. With Optimism your Feed, we shed optimism on your feed to make it a place you can truly enjoy.
-
So, where can you find these positive things? Right here. While enjoying the playlist LG has curated, you can bring a smile back to your algorithm.
-
1) Survey Methodology
- Timings : 26.04.2024 - 02.05.2024
- Countries : USA, Mexico, Brazil, Germany, France, UAE, KSA, Vietnam, South Korea, India, Australia
- Method : Quantitative questionnaire online survey through Dynata’s proprietary panel
Let the optimism begin!
How to join
#optimismyourfeed
Introduce
our optimism squad
Xavier Mortimer

Optimism is an inspiration.
I want to make people smile.
Xavier Mortimer
Tina Choi (Doobydobap)

I want to make my viewers’ lives good, through consuming content.
Tina Choi (Doobydobap)
Casey Fiesler

We can choose to watch more positive content.
Casey Fiesler
Karol Stefanini

Happy to help make social media a good place again.
Karol Stefanini
Victoria Browne

You have every right/ability to be present in your life!
Victoria Browne
Josh Harmon

Better content leads to a better life.
Josh Harmon