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55US660H (NA) component-copyModelName

4K UHD Hospitality TV with Pro:Centric Direct

LG 4K UHD Hospitality TV with Pro:Centric Direct, Front view with infill image, 55US660H (NA), thumbnail 1

LG 4K UHD Hospitality TV with Pro:Centric Direct, Front view, 55US660H (NA), thumbnail 2

LG 4K UHD Hospitality TV with Pro:Centric Direct, -15 degree side view, 55US660H (NA), thumbnail 3

LG 4K UHD Hospitality TV with Pro:Centric Direct, -45 degree side view, 55US660H (NA), thumbnail 4

LG 4K UHD Hospitality TV with Pro:Centric Direct, -90 degree side view, 55US660H (NA), thumbnail 5

LG 4K UHD Hospitality TV with Pro:Centric Direct, +45 degree side view, 55US660H (NA), thumbnail 6

LG 4K UHD Hospitality TV with Pro:Centric Direct, +15 degree side view, 55US660H (NA), thumbnail 7

LG 4K UHD Hospitality TV with Pro:Centric Direct, Top view, 55US660H (NA), thumbnail 8

LG 4K UHD Hospitality TV with Pro:Centric Direct, Image taken from the top right, 55US660H (NA), thumbnail 9

LG 4K UHD Hospitality TV with Pro:Centric Direct, Close-up image of bottom, 55US660H (NA), thumbnail 10

LG 4K UHD Hospitality TV with Pro:Centric Direct, Close-up image of top right corner, 55US660H (NA), thumbnail 11

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55US660H (NA) component-copyModelName

4K UHD Hospitality TV with Pro:Centric Direct

Key Features

Pro:Centric Cloud
webOS
Voice Recognition
Pro:Idiom

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Key Features

Pro:Centric Cloud
webOS
Voice Recognition
Pro:Idiom

Choose your Size

Add to Compare

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4K UHD Hospitality TV with Pro:Centric Direct

A TV is hanging on the wall of the hotel room, and the TV screen is bright and clear.

* 55 inch
* All images in this web page are for illustrative purposes only.

Pro:Centric Cloud

Pro:Centric Cloud improves the usability of enterprise's CMS solution and cloudification of system, reinforcing the service of 3rd party solution. It also offers various design templates, improving data collection and analytics platform with an eye-catching dashboard.

Pro:Centric Direct

The hotel content management solution Pro:Centric Direct offers easy and simple editing tools, making it easy to perform service and IP network-based remote management. The Pro:Centric Direct solution enables users to edit their interface easily by providing customized interface and efficiently manages all TVs in the room. The latest PCD version provides IoT-based in-room control as well as voice control function through LG Natural Language Processing (NLP). These IoT and voice-related functions will be your starting point to prepare for the hotel rooms of next generation through artificial intelligence.

* Some features may not be supported based on PCD versions.

Easily Accessible to
Netflix Application with Pro:Centric Direct

Pro:Centric Direct, the easy and simple management solution for hotel content creates a memorable experience for your clients. Especially, the Netflix App can be activated by anyone with Pro:Centric Direct. Netflix membership required.

The hotel content including Netflix App is shown on TV inside the hotel room.

* webOS 5.0 only * PMS required * Available with Pro:Centric Cloud

SoftAP

Software-enabled Access Point (SoftAP) is a "virtual" Wi-Fi feature that uses TV as a wireless hotspot, enabling guests to connect their own devices to the SoftAP. It supports Bridge Mode, allowing administrators to manage in-room SoftAP information such as signal level, SoftAP passwords, etc.

* SoftAP should be set in the installation menu after the TV is turned on.
* Screen Share may not be operated at the same time.

Voice Recognition

Thanks to the embedded Natural Language Processing on webOS, Voice recognition* allows users to easily control LG hospital TV simply using their voices.

* Magic Motion Remote is required. (sold separately)

A TV is screening greeting messages with images.

Welcome Video / Screen

With the capability to display several images, Commercial Lite TVs allow for a greater variation of greeting messages in hotel rooms which make customers feel more welcome and cared for.

Pro:Idiom

Digital Rights Management (DRM) technology provides access to premium content to help assure rapid and broad deployment of HDTV and other high-value digital content.

Bluetooth Sound Sync

Bluetooth Sound Sync enables users to listen to music on a mobile device through TV speakers via Bluetooth connection.

Listening to the music through TV speakers by connecting it with a cellphone through Bluetooth.

* Support devices for Bluetooth Sound Sync: Android (above v4.4 KitKat) / iOS based mobile device

Public Display Mode (Hotel Mode)

From channel selection to volume level, you can control the TV settings in business areas. It also enables you to restore default settings, as required, on the TVs.

Design

Tool Name

UM73

Stand Type

1 pole (Swivel)
Front color

Ceramic Black

Display

Inch

55"

Resolution

3840 X 2160 (UHD)
Backlight Type

Direct

Brightness

400
Dynamic Contrast Ratio (Dynamic MCI (Hz))

1,000,000:1

Response Time(G to G, ms)

8
Refresh Rate

T120 / 60Hz

Life span (hrs)

30,000

Video

SoC

K6Hp

SoC (Marketing Name)

Quad
HDR_HDR 10 Pro

Yes

HDR_HLG

Yes

Audio

Speaker (sound output)

10W + 10W

Speaker System

2.0 ch
AI Sound

Yes

One Touch Sound Tuning

Yes (OSD Menu_AI Acoustic Tuning)
LG Sound Sync

Yes (Required Bluetooth)

Broadcasting System

Digital (Terrestrial,Cable,Satellite)

ATSC (Clear QAM)

Analog (NTSC / SECAM / PAL)

NTSC
Teletext (Closed caption) / Auto Teletext

Yes/ No

Hospitality Solution

Pro:Centric Smart

Yes (Smart)

Data Streaming (IP &RF)

Yes
HCAP (GEM/FLASH/HTML)
※ Service Carousel (TLL/XML)

GEM / HTML5

IP Return path

Yes
Multicast / Unicast ready

Yes / Yes

webRTC (Real Time Communication)

Yes (Java script only)
Pro:Centric Direct (version)

Yes (4.0)

Pro:Centric Application (version)

Yes (PCA3.8)
PCS400R

Yes

Quick Menu (Version)

Yes (4.0)
Pro:Idiom (S/W Type)

Yes

Pro:Idiom (Mobile, Lite)

Yes

Smart Function

webOS version

Yes (webOS 5.0)

Gallery Mode

Yes
Web Browser

Yes

CP App

Yes
Magic Remote Compatibility

Yes (Ready, MR18HA)

SW Clock (World Clock / Alarm)

Yes
Soft AP

Yes

WiFi (version)

Yes (802.11ac)
Screen Share (Miracast)

Yes

Smart Share

Yes
LG TV Plus App

Yes

DIAL

Yes
Bluetooth Audio Playback

Yes (OSD Menu_Bluetooth sound Sync)

LG Sound Sync/bluetooth

Yes
Mobile Connection Overlay

Yes

Voice Recogion (Standalone/Solution)

Yes
IoT

Yes

other Feature

EzManager

Yes

USB Cloning

Yes
Wake on RF

Yes

Diagnostics

Yes (IP Remote)
WOL / WOWL

Yes / No

SNMP

Yes
SI Compatible

Yes (MPI, RS232C)

HTNG-CEC

Yes(1.4)
Simplink(HDMI-CEC)

Yes(1.4)

IR Out

Yes (MPI, RS232C)
Multi IR Code

Yes

Hotel Mode / PDM / Installer Menu

Yes(Installer Menu)
Port Block

Yes (HCAP ONLY)

Welcome Screen (Splash Image)

Yes
Insert Image

Yes

One Channel Map

Yes (LCM)
IP Chanenel Manager

Yes

Instant ON

Yes
V-Lan Tag

Yes

RJP (remote jack pack) Compatibility

Yes
Teleadapt/Guestlink (HDMI CEC)
Auto Off / Sleep Timer

Yes/Yes

Energy Saving mode

Yes (to replace power saving)

Vertical Function

NTP sync timer

Yes

BEACON

Yes
Video Tag

Yes (2 Supported) (MR)

Jack Interface

Set Side

HDMI In (2.0), USB 2 (2.0)

Set Rear

HDMI In 2 (HDCP 2.0), RF In (Tuner), Digital Audio Out (Optical), RS-232C (D-Sub 9 Pin), RJ45 2 (Ethernet, Aux), External Speaker Out (3.5 mm Phone Jack) Audio Line Out (3.5 mm Phone Jack) 1 (Line-out (Stereo, 0.4 Vrms)) MPI Port (RJ12 Jack), LG SVC Only (Phone Jack Type) (CPU/PTC)

etc

VESA Compatible

Yes
300x300

Kensington Lock

Yes
Credenza/Security Screw Hole

Yes

Lock Down Plate (for easy installing )

Yes

Mechanic

Weight without Stand

14.3

Weight with Stand

17.5
Weight in Shipping

23.2

Size without Stand

1244 x 726 x 87.1
Size with Stand

1244 x 780 x 303

Size in Shipping

1410 x 860 x 207
Bezel Width (L/R/U/B) : On Bezel

17.0/17.0/17.0/23.8

Bezel Width (L/R/U/B) : Off Bezel

15.5/15.5/15.5/22.3

Power

Power Supply (Voltage, Hz)

AC 120 V ~ 50 / 60 Hz

Power Consumption(Max)

160W
Power Consumption(Typ)

72.1W

Standby Power Consumption

Under 0.5W

Required Listing(Certification)

Safety

UL

EMC

FCC

Accessory

Remote type

S-Con / MMR (Option)

Chromecast Dongle Anti-theft Cover

Yes (option)
Power Cable

Yes(1.8M, Angle Type)

Datasheet
- US660H(NA)_Datasheet(low)_LG Commercial TV_220329.pdf
Software

To download Software, Please visit the Software Download Page (Click).
Manual

To download Owner’s manual, User guide, Quick set-up guide, Please visit the Manual Download Page (Click).

To access more technical documentation and downloads, please visit the LG B2B Partner Portal.

Find a dealer to help with service for sales, installation, and after sales.

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LG Electronics is focused on developing new innovations across Information Display. We are committed to providing commercial electronic products that help businesses perform better. To support this, we have developed unique Commercial TVs. We offer a wide range of products, including information displays, digital signage for advertising, commercial system air conditioners, VRF systems & tailored solutions for different vertical markets. Find out more about our Commercial TVs today. Contact your local LG representative for more information.

4K UHD Hospitality TV with Pro:Centric Direct