will.i.am in black outfit and sunglasses is holding xboom Stage 301 on his shoulder.

xboom signature sound tuned by will.i.am

Introducing new xboom Stage 301, created in collaboration with will.i.am. Experience sound crafted by the expert, embodied in a unique style.

*The video is for demonstration purposes

will.i.am as LG’s Experiential Architect for xboom Stage 301

LG appointed will.i.am to redefine xboom as a brand that elevates listening experience with completely new sound and style. A nine-time Grammy winner, will.i.am is undoubtedly a true icon of pop culture.

All “xboom by will.i.am” are professionally refined by will.i.am to deliver more balanced sound with warmer tone. With expertise in music and technology, will.i.am fine-tuned xboom Stage 301 for powerful, bold sound that makes your party one of a kind.

Sound UI

Unique sound UI crafted by will.i.am

Every sound that accompanies the operation of the new xboom - powering on/off, connecting via Bluetooth, and adjusting the volume, and more - has been exclusively developed by will.i.am. Experience the extraordinary sound UI, crafted with precision. 

will.i.am is working in studio looking at a screen placed below a mic.

Powerful signature sound from the woofer & midranges, expertly crafted by Peerless

Turn up your party with wide-stereo sound and powerful bass. The 6.5” woofer and 2.5” midranges crafted by Peerless, a century-old high-end Danish audio unit manufacturer, deliver exceptional sound quality.

*The video is for demonstration purposes

Stage ready anywhere

Wedge design transforms any space into a stage. Whether placed tilted or mounted on a stand, display it the way that suits your space.

On the left xboom Stage 301 stands on the ground in front of dancing peoeple. In the middle part xboom Stage 301 is placed on its stand next to drums. On the right xboom Stage 301 stands on a table in a living room.

*The stand is sold separately.

New xboom Stage 301, carry party vibe everywhere

A convenient handle designed for portability. Hand carry your music to all kinds of venue.

On top will.i.am in black outfit is holding xboom Stage 301 on his shoulder. In the middle, xboom Stage 301's partial image held by a hand stays on the left while its handle's close-up image stays on the right. On the bottom-left will.i.am in white outift stands right next to xboom Stage 301 on the ground. On the bottom-right will.i.am is holding xboom Stage 301 with his right hand.

AI Sound

AI sound for every genre

Choose manually from rhythm, melody, or voice-oriented modes based on your preference, or let AI set the most optimal mode for you. AI analyzes audio and adjusts the sound to suit the genre.

will.i.am in white outfit and white cap is holding xboom Stage 301 with his both arms to his face.

AI Calibration

Full, abundant sound for any venue

No need to adjust your speaker or the venue. AI calibrates audio to the size and shape of the space. Hear clear and vibrant sound from front to back, no matter how vast the place.

*The video is for demonstration purposes

AI lighting syncs with music

Lighting designed to sync with your music. AI analyzes different genres and adjusts the lighting to match your playlist. The dual-bar lighting adds vibrant colors to your party.

*The video is for demonstration purposes

Karaoke & DJ mix sets for extra excitement

Take the stage with versatile karaoke features and electrifying DJ mix sets on LG ThinQ app. Use knobs to easily control the mic and instrument volume.

On the left xboom Stage 301's top view with its knobs and buttons marked. To the right two mobile phones are placed with the xboom app screens shown.

Replaceable battery for endless party

Party all day with 12 hrs of playtime and a spare battery. Simply swap the replaceable battery whenever needed to keep the fun going for 24 hrs.

*Extra batteries are sold separately.

*Battery Test Details

- Audio source: 12 test tracks for North American and European music on repeat

- Mode: Bluetooth playback

- Source Device: Samsung Galaxy A24, with 20% volume, Clear Voice EQ on, and no lighting

- Test Type: Internal test

IPX4 water-resistant

Rated IPX4 to withstand water. Safe to take it to any event that involves splash.

A sde of outddoor pool is shown and a flock of people is standing behind. xboom Stage 301 is placed facing to the pool with some splash of water on it.

*IPX4 protects against splashing water from any direction for a minimum of 10 minutes.

On a rainbow-colored circle xboom Grab, Bounce and Stage 301 are placed in a clock-wise order. Next to the xboom Stage 301 its Auracast button's image is placed in a circle.

Connect multiple speakers and amplify the vibe with Auracast™

 Create a party link to pair devices and share it through Auracast™. Access instantly by simply pressing a dedicated button. Dive into immersive sound, amplified by connecting different speakers.

My Button

Access various content by taping a button

Enjoy a wide range of xboom exclusive content, personalized through LG ThinQ app. Listen to diverse genres of music on LG Radio+, or unwind with curated healing therapy content for a peaceful break from busy routine. Apple Music synchronization and local music file playback make it easy to enjoy your tunes seamlessly.

A phone with an app image in it and a virtual app image are shown on each left and right side. Apple music's app images and logo are on the left side while LG ThinQ app images and logo are on the right side. At the botoom xboom Stage 301's top part is shown with its "my button" emphasized.

*Healing therapy and LG Radio+ content can be accessed after downloading them through ThinQ app.

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