LAS VEGAS, Jan. 3, 2022— At CES 2022, LG Electronics (LG) presented its vision for an enhanced lifestyle and a better future for all. Hosted by LG CEO William Cho, LG World Premiere introduced the company’s diverse innovations for the new year and detailed its continuing efforts to create a more inclusive user experience and sustainable tomorrow. LG’s theme for CES 2022, The Better Life You Deserve, emphasizes LG’s ultimate goal to elevate all aspects of daily life though technological and design innovation. This vision is brought to life through three short films: A Better Life for You, A Better Life for All and A Better Life Tomorrow.

A Better Life for You: Creating Value for Every Lifestyle

LG’s concept of the upgradable appliance is the focus of the first short film, A Better Life for You. With enhanced abilities to learn and evolve to better meet the needs of users’ individual lifestyles, LG’s upgraded ThinQ™ platform empowers compatible products with even more features to deliver additional conveniences in 2022. A Better Life for You shows how advancements in LG’s entertainment solutions are delivering a more personalized, interactive experience to viewers enjoying content on larger screens at home.

For example, LG OLED evo Gallery Edition TV combines superior picture quality and screen brightness with a sleek form factor while LG StanbyME, a private mobile wireless display, goes anywhere in the house to deliver the ultimate viewing experience of a traditional TV. Making their worldwide debut are LG PuriCare™ AeroTower, an all-in-one home air care solution designed to deliver the benefits of an air purifier, fan and heater, and LG tiiun, an indoor gardening appliance that offers a simple, clean and reliable way to grow healthy greens all year round.

A Better Life for All: More Sustainable, More Inclusive

LG’s commitment to reducing its environmental impact and making its business more sustainable is the focus of A Better Life for All. Energy saving innovations built into InstaView refrigerator and its “knock twice to see inside” transparent door, the increased use of recycled materials in packaging materials of LG Soundbar and the reduction of plastic components in LG OLED TVs all point to LG’s commitment to finding solutions that are better for people and the planet. Beyond 2022, LG expects to introduce more than 600,000 tons of recycled plastic into its manufacturing processes and increase the recovery of electronic waste to eight million tons by 2030.

Inclusiveness is also key to LG’s growth as a brand and toward this goal, LG is committed to investing in Accessibility Advisory Councils across different markets. Councils are comprised of accessibility experts and those living with disabilities and play a critical role in advising LG as it develops products with more inclusive user experience in mind, such as voice commands and Braille labeling.

A Better Life Tomorrow: Blueprint for the Future

The third and final short feature focuses on the future and LG’s role in turning the stuff of science fiction into reality, with the company’s AI-powered CLOi door-to-door delivery robot being readied to roll into service. Audiences are also treated to a behind the scenes look as LG’s virtual artist Reah rehearses for her upcoming music video.

Also getting the spotlight is LG OMNIPOD, a mobility concept solution that blurs the distinction between home and car. Expanding upon the automotive solutions presented in LG’s previous Connected Car at CES 2020, LG OMNIPOD is an on-the-road extension of one’s personal living space. Designed to function as a home office, an entertainment center or even a lounge, LG OMNIPOD offers a look at how a busy individual might be able to get more done in a future where working remotely doesn’t mean having to work from home.

Located inside the main entrance of Central Hall at the Las Vegas Convention Center, LG’s on-site exhibit promises to offer both physical and online visitors an engaging and interactive experience through AR and VR technologies.

LG’s Home Entertainment showcase will be featured in LG Virtual Studio in three individual zones: LG OLED on Metaverse, Virtual Showroom and LG OLED Art. All three zones allow visitors to discover and experience the company’s latest products in compelling, interactive ways. LG’s new home appliances will be featured in the virtual exhibition halls aptly named LG Home, LG Home by Objet Collection and LG ThinQ™. LG Home is a virtual living space where visitors can explore the company’s latest appliances including a new washer-dryer set, PuriCare AeroTower and LG tiiun. In LG Home by Objet Collection, visitors can curate their own space by choosing the wallpaper, flooring and other interior design elements to harmonize with the customizable appliances in LG’s premium lifestyle collection. LG ThinQ™ gives visitors a “tour” of all the features and functions of LG’s smart ecosystem all accessible through the upgraded LG ThinQ™ app.

Visit LG’s CES site and the official YouTube channel for more insights into what LG has in store for CES 2022.

# # #

About LG Electronics Inc.

LG Electronics is a global innovator in technology and consumer electronics with a presence in almost every country and an international workforce of more than 75,000. LG’s four companies – Home Appliance & Air Solution, Home Entertainment, Vehicle component Solutions and Business Solutions – combined for global sales of over USD 56 billion in 2020. LG is a leading manufacturer of consumer and commercial products ranging from TVs, home appliances, air solutions, monitors, service robots, automotive components and its premium LG SIGNATURE and intelligent LG ThinQ brands are familiar names world over. Visit www.LGnewsroom.com for the latest news.

About LG Electronics Singapore Pte Ltd

LG Electronics Singapore Pte Ltd (LG Electronics Singapore) is a fully-owned subsidiary of LG Electronics Inc., the pioneer and market leader of the Korean electronics industry. LG Electronics Singapore operates two business units – Home Entertainment and Home Appliance & Air Solution. In recognition of its vision to enrich people’s life with smart technologies and innovative design, LG Electronics Singapore has been recognized with prominent local and international accolades, such as the CNET Asia Editor’s and Readers' Choice Awards, HWM+HardwareZone.com Tech Awards, Red Dot Design, and GfK No. 1 Awards. For more information, please visit www.lg.com/sg.

Media Contacts: