Most common OLED TV questions answered

First things first, what even is OLED TV and how does it differ from other TVs? You might think there’s very little difference between these three technologies, I mean they all have the initials LED, but in actual fact, it is huge in terms of the capability of each form of technology.

Let’s start with LED, the oldest out of the three technologies. In the vast majority of LED televisions, you will find that they have an LCD display. These are liquid crystals that either block or allow light pass through them, essentially providing different colours and brightness levels.

These crystals don’t create light though, that falls to the light-emitting diodes (LED) that make up the backlight of the TV. This technology works together to deliver nice clarity and colour detail, but there are a few drawbacks. Mainly, the need for a backlight, which increases the depth of the TV and a lack of detail in dark areas of the screen.

To ensure the longevity of your home entertainment setup, LG has introduced this technology into all OLED TVs to help preserve image quality and address any risk of image retention (which may occur when consumers are using the technology out of normal viewing conditions – such as displaying a static image for an extended period). First, there is a Screen Saver feature that turns on automatically if the TV detects a static image on the screen for two minutes.

There are also three options to help preserve picture quality. Screen Shift moves the screen slightly at regular intervals, Logo Luminance Adjustment detects static logos and automatically dims them to help prevent image retention, and the Pixel Refresher feature has the ability to automatically detect any pixel deterioration and compensate for it as needed.

We all enjoy binge-watching our favourite series and settling on the sofa for a movie marathon, but sometimes our eyes feel the strain from hours of TV viewing.

Making sure you are the right distance from your screen will help (which we’ll address later) as will reducing interior lighting. LG has also helped to tackle the problem in its OLED TVs by suppressing visible flicker - very fast blinking on screen - which causes eye fatigue and headaches. LG OLED TVs have flicker-free certification from Underwriters Laboratories.

The clarity of the image on an LG OLED TV might mean you can sit extremely close to the screen and still enjoy an incredible picture, but the distance you sit away from the television is crucial in having that perfect home cinema experience.

The guidelines from the Society of Motion Picture & Television Engineers recommend your TV screen makes up approximately 30° of your field of vision as a minimum. So, if you have a 55” OLED TV then you should sit around 2.3 metres away or for a 70” then the prime position is 3.6 metres away. If you’re a serious movie buff and want that cinema-like experience, make sure your TV screen makes up 40° of your field of vision. This would mean that for a 55” OLED TV you should sit approximately 1.7 metres away.

There’s nothing worse than smudges or a piece of dirt on a TV screen because, no matter what you watch, your eyes will focus on that one mark. So to clean your LG OLED TV properly, first unplug the power cord (we don’t want an unnecessary shock) then spray a micro-fibre cloth with lukewarm water and wring it out until it’s almost dry. Using the cloth, gently wipe the screen in small circular motions.

A light touch is also necessary as thin screens might shake if you are too vigorous in your cleaning.