Skip to Contents

Privacy Policy

LG Electronics is committed to protecting your privacy on the Internet. We believe that it is important for you to know what we do with your personal information. When it comes to consumer data collected electronically, LG Electronics will provide notice, choice, access and security in ways described below.

You can visit this Web site without telling us who you are or revealing any information about yourself. LG Electronics will not collect any personal data about you (e.g., name, country, e-mail address) unless you voluntarily choose to provide us with it. There are portions of this Web site where we may need to collect personal information from you for a specific purpose, such as to provide you with certain information you request

Our web servers collect domain names and not the e-mail addresses. This information may be aggregated on a "no names" basis just to measure the number of visits, average time spent on the site, or pages viewed.

Our web servers also seek (as many Web sites do) to place a "cookie" (a small data file) on your computer's hard drive which allows the server to recognize the computer when it visits again. This helps track statistical information about navigation through our site. This cookie is not used to obtain your name or any personal data, and the information that is tracked is used only for internal purposes, such as to improve site navigation. LG Electronics uses these data to measure the usage of, and improve the content of our sites.

Domain name information that we collect is only used to measure the number of visits, average time spent on the site, pages viewed, etc. We use this information to measure the use of our site and to improve the content of our site.

Information provided from you, such as your name, e-mail address and etc, is used by us only to respond to your inquiry or to process your request. We will not provide your personal data to third parties, but only if necessary to fulfill your request or for related purposes. The collected information will be discarded if the related purpose is completed. If you choose not to have your personal data used, we will respect your choice.

In an effort to make your visit both efficient and safe, all transfers of personal information via this site meet LG Electronics's rigorous Internet security standards.

Occasionally, our site may contain electronic links to other sites. In case you choose to go to those sites, their own privacy policy and privacy preferences will apply.

Cookie. A "cookie" is a small text file that may be used to collect information about your activity on the Sites. For example, when someone visits a page within the Sites, a cookie is placed on the user's machine (if the user accepts cookies) or is read if the user has visited the Sites previously. Cookies may also be used to track users across the Web. We may use both session cookies and persistent cookies. A session cookie disappears after you close your browser. A persistent cookie remains after you close your browser and may be used by your browser on subsequent visits to the Sites. You may set most browsers to notify you if you receive a cookie, or you may choose to block cookies with your browser, but if you do, you may not be able to take advantage of the personalized features enjoyed by other users who visit the Sites. Some of the cookies we use may be flash cookies or Adobe cookies. Depending on your browser, these cookies may not be automatically deleted. Please check your browser to determine where these types of cookies are stored and how they may be deleted.

Web Beacons. (also known as "clear gifs," "web bugs" or "pixel tags") "Web Beacons" are tiny graphics with a unique identifier, similar in function to cookies, and are used to allow us to count users who have visited certain pages of the Sites and to help determine the effectiveness of promotional or advertising campaigns. When used in HTML-formatted email messages, web beacons can tell the sender whether and when the email has been opened. In contrast to cookies, which are stored on a user's computer hard drive, web beacons are embedded invisibly on web pages.
We may collect such information when you access/use the Sites for the following purposes:

• To ensure the Sites are relevant to your needs;

• To help us create and publish content most relevant to you;

• To understand the user experience of those who visit our Sites;

• To provide you with a user-friendly navigation experience;

 

 Cookie Type

Cookie Name

Source

Purpose

Analysis of site

AMCVS_91F51CFE532954550A490D45

Adobe

The AMCVS cookie serves as a flag indicating that the session has been initialized. Its value is always 1 and discontinues when the session has ended.

Analysis of site

AMCV_91F51CFE532954550A490D45%

Adobe

The AMCV cookie contains the Experience Cloud visitor ID or MID. The MID is stored in a key-value pair that follows this syntax

Analysis of site

__utma

Google

It it used to calculate new and returning visitor statistics.

Analysis of site

__utmb

Google

Used to determine new sessions/visits. The cookie is created when the javascript library executes and no existing __utmb cookies exists. The cookie is updated every time data is sent to Google Analytics.

Analysis of site

__utmc

Google

This is one of the four main cookies set by the Google Analytics service which enables website owners to track visitor behaviour and measure site performance. It is not used in most sites but is set to enable interoperability with the older version of Google Analytics code known as Urchin. In this older versions this was used in combination with the __utmb cookie to identify new sessions/visits for returning visitors. When used by Google Analytics this is always a Session cookie which is destroyed when the user closes their browser.Where it is seen as a Persistent cookie it is therefore likely to be a different technology setting the cookie.

Analysis of site

__utmt_UA-29751177-1

Google

This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the __utmt cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.

Analysis of site

__utmz

Google

This is one of the four main cookies set by the Google Analytics service which enables website owners to track visitor behaviour measure of site performance. This cookie identifies the source of traffic to the site - so Google Analytics can tell site owners where visitors came from when arriving on the site. The cookie has a life span of 6 months and is updated every time data is sent to Google Analytics.

Analysis of site

_dc_gtm_UA-72488049-14

Facebook

This cookie is associated with sites using Google Tag Manager to load other scripts and code into a page. Where it is used it may be regarded as Strictly Necessary as without it, other scripts may not function correctly. The end of the name is a unique number which is also an identifier for an associated Google Analytics account.

Analysis of site

_ga

Google

This cookie name is asssociated with Google Universal Analytics - which is a significant update to Google’s more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customisable by website owners.

Analysis of site

_ga_YKJC4YLBNH

Google

This cookie is used by Google Analytics to persist session state.

Analysis of site

_gid

Google

Used to distinguish users.

Analysis of site

gpv_p73

Adobe

This cookie is set by Adobe Analytics to store the quantity of pages the end user views when visiting websites.

Analysis of site

s_cc

Adobe

Adobe Site Catalyst cookie, determines whether cookies are enabled in the browser

Analysis of site

s_invisit

Adobe

The cookie identifies whether the user is arriving at the domain for the first time. The value is either TRUE or FALSE.

Analysis of site

s_nr

Adobe

Used to determine the number of visits by the user.

Analysis of site

s_ppv

Adobe

The contents of the cookie contain the values inserted in the four variables described above and expire at the end of the session.

Analysis of site

s_ppvl

Adobe

This cookie is set by Adobe Analytics to store information on the percentage of the page displayed to the end user.

Analysis of site

s_vnum

Adobe

The cookie stores the number of visits by a Unique Visitor. This makes it possible, e.g., to capture return frequency of a visitor over a 30-day period.

Improvements

BVBRANDID

Bazaarvoice

This cookie allows internal Bazaarvoice web analytics to be correlated to the same user for interactions within a particular client domain.

Improvements

BVBRANDSID

BazaarVoice

Allows internal Bazaarvoice web analytics to be correlated to the same user browsing session for interactions within a particular client domain.

Improvements

BVImplmain_site

Bazaarvoice

Applied by a third-party library from BazaarVoice which is used to manage user reviews for our events.

Advertising

_fbp

Facebook

Identifies browsers for the purposes of providing advertising and site analytics services

Advertising

_gcl_au

Google

Used in conjunction with the c_user cookie to authenticate your identity to Facebook

Advertising

at_check

Adobe

Data management platform uses these cookies to assign a unique ID when users visits a website

Advertising

mbox

Adobe

Used by Adobe Target to generate dynamic content in a marketing box on the pag