Gift yourself a home upgrade with exciting deals on award-winning OLED TVs, reliable appliances and more.

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LG 77 Inch Class B3 series OLED 4K UHD Smart webOS 23 w/ ThinQ AI TV

OLED77B3AUA

LG 77 Inch Class B3 series OLED 4K UHD Smart webOS 23 w/ ThinQ AI TV

Name: LG 77 Inch Class B3 series OLED 4K UHD Smart webOS 23 w/ ThinQ AI TV
Brand: LG Electronics
SKU: OLED77B3AUA
Availability: OutOfStock
Rating: 4.34 (208 reviews)

Key Features

All Specs

Self-lit OLED 4K provide perfect black, infinite contrast and smooth motion
WiFi 6E Technology
Smart TV with Magic Remote with NFC Technology
Enjoy outstanding picture powered by the a7 AI Processor Gen6
Home Cinema Experience with Dolby Vision™, Dolby Atmos® and FILMMAKER MODE™
Ultimate Gaming (G-SYNC compatible, FreeSync Premium, VRR. 4K @ Native 120Hz)

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*Dolby, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.

Features and Specs

A split screen displays a desert landscape with a starry sky showing LCD versus OLED. Text: LCD. OLED.

10 Years Later, Our Best Keeps Getting Better

We’re celebrating a decade of brilliance¹ that shows no sign of stopping. LG OLED’s iconic self-lit pixels shine brighter than before.

Beautiful Picture, Powered by Intelligence

Enjoy outstanding picture powered by the α7 AI Processor 4K Gen6. Experience everything from movies to sports in vibrant color and incredible depth for an immersive viewing experience.

Perfect Black, Infinite Contrast, Smooth Motion

LG OLED has over 8.3 million self-lit pixels that turn on and off individually for perfect black and incredible colors, with contrast you can't get from anywhere else but OLED. Take in the action with a native 120Hz refresh rate for smooth, lifelike movement whether you love sports, movies, games or all of the above.

A New Standard of "Movie Magic"

Experience the magic of the big screen right from your couch. Every LG OLED comes loaded with Dolby Vision™ for extraordinary color, contrast and brightness. Land in the center of the action with LG's FILMMAKER MODE™, allowing you to see films just as the director intended.

For Owners

Warranty Information

Register Your Product

Other Support Options

Manuals and Downloads

Help Library

Request a Repair

¹Source: Omdia. Unit shipments, 2013-2022. Results are not an endorsement of LG Electronics. Any reliance on these results is at the third-party's own risk. Visit https://www.omdia.com/ for more details.

²Internet connection and subscriptions to streaming services are required.

³Number of LG Channels subject to change.

⁴Subscription and compatible gaming controller are required.

⁵Sound bar can be purchased separately.

⁶Dolby, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.

Screen images simulated. All comparisons and animations are dramatized for illustrative purposes.

Images may be simulated and dramatized for illustrative purposes. Actual features, functionality, and other product specifications may differ and are subject to change without notice. Prices, promotions, and availability may vary by model, store, and online. Prices subject to change without notice. Quantities are limited. Check with your local retailers for their final price and availability.